Sample report · fixed illustrative dataset

Competitors

Northwind · 19 Oct 2026 · 100 answers

Harbor is the nearest brand on mentions. Keel is third.

Competitor Gap

−12%

Harbor 30% minus Northwind 42%

Brand comparison
BrandMentionsMention rateRecommendationsCitations
Northwind4242%2819
Harbor3030%2415
Keel2424%149

Brand vs. competitors

  • Northwind
  • Harbor
  • Keel

Mention rate by assistant, out of 25 answers each. Grok: Northwind 56%, Harbor 32%, Keel 24%. Gemini: Northwind 32%, Harbor 40%, Keel 28%. Perplexity: Northwind 80%, Harbor 48%, Keel 44%.

On Gemini, Harbor is named in 10 of 25 answers and Northwind in 8 of 25. That is the assistant where Harbor leads.